Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Latest Insights

CTV
General
2021-09-28

Staying Connected: How Healthcare Marketers Can Improve Performance and Patient Outcomes with Connected TV

White Papers
Sep 28, 2021
Optimization
General
2021-09-22

Case Study: DeepIntent Outcomes™ (Audience Quality Algorithm)

Case Studies
Sep 22, 2021
Data
DTC
2021-09-11

Filling Gaps in the Patient Experience Exposed by COVID

Articles
Sep 11, 2021
Audiences
DTC
HCP
Integrated
2021-09-08

Improving the Patient-Provider Relationship with Advertising That’s Actually Relevant

Articles
Sep 8, 2021
Media
General
2021-09-07

Product Overview: Programmatic Audio Advertising

Articles
Sep 7, 2021
Corporate
General
2021-09-02

Three Principles For Successfully Scaling A Startup

Articles
Sep 2, 2021
Optimization
General
2021-08-30

Three Considerations in Choosing a Healthcare DSP to Future-Proof Your Decision

Articles
Aug 30, 2021
Audiences
DTC
2021-08-26

Case Study: Patient Modeled Audiences (Rare Disease App Downloads)

Case Studies
Aug 26, 2021
Privacy
DTC
2021-08-25

Patient Marketing and Privacy: Q+A With Mirador Analytics CEO Jamie Blackport

Articles
Aug 25, 2021
Optimization
DTC
2021-08-23

Case Study: DeepIntent Outcomes™ (Verified Patient Reach)

Case Studies
Aug 23, 2021
Corporate
General
2021-08-11

Our Promise to DeepIntent Employees: Respect, Openness, Opportunity, Trust, Succeeding Together

Articles
Aug 11, 2021
Corporate
General
2021-08-11

How to Scale Your Customer Success Team Without Losing the Human Touch

Articles
Aug 11, 2021

Get Certified

DeepIntent DSP Certification

Exclusively for deepintent clients
Move faster in healthcare media execution. Gain a practical understanding of DeepIntent’s healthcare-specific DSP, helping you activate healthcare audiences more effectively and drive meaningful healthcare marketing performance and outcomes.

Cortex Essentials

Exclusively for deepintent clients
Execute healthcare campaigns with greater speed and precision. Learn how DeepIntent Cortex gives you the power to combine health and media insights, enabling smarter media buying and scalable campaign performance.

Digital Health Marketing Certification

Understand healthcare marketing without the guesswork. Build a clear foundation in healthcare marketing fundamentals, from pharma basics and measurement to CTV and privacy-first addressability, so you can navigate complexity and contribute with confidence.

Digital Health Targeting Certification

Navigate healthcare targeting in a privacy-first world. Gain a working understanding of HCP and DTC audiences, from segmentation and modeling to identity and evaluation, to build more impactful audience strategies.