Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Latest Insights

CTV
DTC
HCP
Integrated
2025-04-18

CTV Is Rewriting the Rules of Pharma Upfronts. Are You Ready?

Articles
Last update: October 3, 2025
Events
DTC
HCP
Integrated
2025-04-14

AdLab 2025: How Healthcare Marketers Are Using AI and Data to Drive Real-Time Optimization

Articles
Last update: October 3, 2025
Data
Optimization
Platform
DTC
HCP
Integrated
2025-04-10

Deep Bonus Episode: Doing Things Right by the Patient: Smarter, Faster, and More Relevant Healthcare Marketing

Podcast
Last update: October 3, 2025
Platform
DTC
HCP
Integrated
2025-04-09

Work Smarter, Move Faster: 5 Ways to Drive Efficiency with DeepIntent Cortex™

Articles
Last update: May 8, 2026
Events
DTC
HCP
Integrated
2025-04-04

Leading through Innovation at AdLab: Healthcare Marketing Trends in 2025 and Beyond

Articles
Last update: May 28, 2026
Events
DTC
HCP
Integrated
2025-03-28

AdLab 2025: What’s Next for Healthcare Marketers

Articles
Last update: October 3, 2025
Measurement
HCP
2025-03-26

From Engagement to Impact: Make Every HCP Touchpoint Count

Articles
Last update: October 3, 2025
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2025-03-21

Why Pharmaceutical Advertising Matters Now More than Ever

Articles
Last update: October 3, 2025
Media
HCP
2025-03-14

5 Inventory Tips to Drive Meaningful Scale for HCP Campaigns

Articles
Last update: October 3, 2025
Optimization
DTC
HCP
2025-02-27

The Need for Speed: How Real-Time Data and Optimization Enhance Your Campaigns

Articles
Last update: October 3, 2025
Audiences
Optimization
DTC
HCP
Integrated
2025-02-13

Health Intelligence: A New Era of Healthcare Advertising

White Papers
Last update: October 6, 2025
Data
Optimization
HCP
2025-02-10

The 3 Keys to Unlocking Scalable HCP Engagement

Articles
Last update: October 3, 2025

Get Certified

DeepIntent DSP Certification

Exclusively for deepintent clients
Move faster in healthcare media execution. Gain a practical understanding of DeepIntent’s healthcare-specific DSP, helping you activate healthcare audiences more effectively and drive meaningful healthcare marketing performance and outcomes.

Cortex Essentials

Exclusively for deepintent clients
Execute healthcare campaigns with greater speed and precision. Learn how DeepIntent Cortex gives you the power to combine health and media insights, enabling smarter media buying and scalable campaign performance.

Digital Health Marketing Certification

Understand healthcare marketing without the guesswork. Build a clear foundation in healthcare marketing fundamentals, from pharma basics and measurement to CTV and privacy-first addressability, so you can navigate complexity and contribute with confidence.

Digital Health Targeting Certification

Navigate healthcare targeting in a privacy-first world. Gain a working understanding of HCP and DTC audiences, from segmentation and modeling to identity and evaluation, to build more impactful audience strategies.