Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Latest Insights

Audiences
Data
Media
Optimization
General
HCP
2026-07-08

DeepIntent Helix™ for Strategy & Planning: Know Who to Reach, Where, and How

Articles
Optimization
Integrated
2026-07-07

Optimize Across Multiple Healthcare Advertising Objectives: The Trader Playbook

Guides
Platform
Data
Audiences
Optimization
HCP
General
2026-07-02

Three Ways DeepIntent Helix AI™ Helps You Map Your Competitive Space

Articles
Audiences
Data
Media
Optimization
HCP
2026-07-02

5 Questions with Chad Gottfrid, CEO & Founder, Lane4.io

Articles
Audiences
Data
Optimization
Media
General
2026-06-26

Advertising Data and AI Are Fueling Better Outcomes for Advertisers, Healthcare Providers, and Patients

Articles
Audiences
CTV
Data
Measurement
Media
General
2026-06-25

Top Healthcare Marketing Trends To Watch in 2026 and Beyond

Articles
Privacy
General
2026-06-24

Sensitive Data Takes Center Stage in State Privacy Law

Articles
Platform
CTV
Media
Optimization
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2026-06-23

Optimize Your Reach: DeepIntent Cortex™ Enhancements for Precision CTV and Point-of-Care Advertising

Articles
Media
Optimization
Measurement
Audiences
General
2026-06-22

Pharma Digital Marketing: How to Stop Wasting Budget and Drive Better ROI

Articles
Audiences
Data
Media
Optimization
DTC
HCP
Integrated
General
2026-06-18

AI Isn't Taking Healthcare Marketers' Jobs. It's Giving Them the System They Always Needed.

Articles
Platform
Data
Optimization
Audiences
Media
General
2026-06-10

Helix for Commercial Insights: From Prepared Data to Strategic Intelligence

Articles
Audiences
Data
Measurement
Media
Optimization
General
2026-05-29

Biggest Healthcare Marketing Challenges and How to Address Them

Articles

Get Certified

DeepIntent DSP Certification

Exclusively for deepintent clients
Move faster in healthcare media execution. Gain a practical understanding of DeepIntent’s healthcare-specific DSP, helping you activate healthcare audiences more effectively and drive meaningful healthcare marketing performance and outcomes.

Cortex Essentials

Exclusively for deepintent clients
Execute healthcare campaigns with greater speed and precision. Learn how DeepIntent Cortex gives you the power to combine health and media insights, enabling smarter media buying and scalable campaign performance.

Digital Health Marketing Certification

Understand healthcare marketing without the guesswork. Build a clear foundation in healthcare marketing fundamentals, from pharma basics and measurement to CTV and privacy-first addressability, so you can navigate complexity and contribute with confidence.

Digital Health Targeting Certification

Navigate healthcare targeting in a privacy-first world. Gain a working understanding of HCP and DTC audiences, from segmentation and modeling to identity and evaluation, to build more impactful audience strategies.