Insights
/
Topic
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Optimization

Data
Platform
Audiences
Optimization
Media
General
2026-05-28
false

How The Deerfield Group Used DeepIntent Helixâ„¢ to Deliver Faster Insights and Better Outcomes

Case Studies
May 28, 2026
CTV
Data
Optimization
General
2026-05-21
false

Why CTV Is the Rare Disease Channel You've Been Underestimating

Case Studies
May 21, 2026
Data
Optimization
General
2026-05-15
false

AdLab Recap: What Healthcare Marketers Need to Know About Agentic AI

Articles
May 15, 2026
Media
Optimization
Audiences
CTV
Data
General
2026-05-13
false

How Evolvics Turned a Rare Disease Launch into a Multi-Channel Masterclass

Case Studies
May 13, 2026
Events
Optimization
Data
Audiences
HCP
DTC
Integrated
2026-04-03
true

AdLab 2026: How HCP and DTC Converge in the Orchestration Era

Articles
Apr 3, 2026
Platform
Audiences
Optimization
General
2026-04-01
false

Introducing Helix AI: Health Intelligenceâ„¢ that Meets You Where You Work

Articles
Apr 1, 2026
Media
Optimization
Measurement
General
2026-03-26
false

How AI is Reshaping Pharma Media Investment

Articles
Mar 26, 2026
Events
Data
CTV
Media
Optimization
No items found.
2026-03-25
false

AdLab 2026: 7 Key Takeaways You Can’t Ignore

Articles
Mar 25, 2026
Platform
Optimization
Privacy
Media
General
DTC
HCP
Integrated
2026-03-19
false

Innovate Faster and Build a Competitive Edge with Helixâ„¢

Articles
Mar 19, 2026
Data
Optimization
No items found.
2026-03-04
false

The Healthcare Data Infrastructure Shifts Every Marketer Should Understand

Articles
Mar 4, 2026
Events
Optimization
Audiences
Data
Privacy
General
2026-01-14
false

The 5 Key Health Marketing Takeaways from CES 2026

Articles
Jan 14, 2026
Audiences
Data
Optimization
CTV
No items found.
2025-12-30
false

7 Ways We Were Inspired by Our Clients and Partners This Year

Articles
Dec 30, 2025
Optimization
Media
Data
HCP
DTC
General
2025-12-23
false

Why Online-to-Offline Optimization Matters Most and How AI Makes it Possible

Articles
Dec 23, 2025
Optimization
Platform
General
2025-11-20
false

Investment Optimization: Making Every Ad Dollar Work Harder in Healthcare Marketing

Articles
Nov 20, 2025
Media
Audiences
Optimization
DTC
HCP
General
2025-10-30
false

What Happens When Healthcare Marketing Tools Are Purpose-Built for Healthcare Marketing

Articles
Oct 30, 2025
Media
Corporate
Optimization
General
2025-10-15
false

Don't Try to Be Everywhere: Precision Marketing for Rare Disease Awareness

Podcast
Oct 15, 2025
Media
Corporate
Optimization
General
2025-10-01
true

We've Got Your Backs: Tariffs, Ad Bans, and the Future of Healthcare Policy

Podcast
Oct 1, 2025
Optimization
DTC
HCP
Integrated
2025-05-14
false

Real-Time, Impression-Level Optimization is the Gold Standard for Healthcare Advertising

Articles
May 14, 2025
Data
Optimization
Platform
DTC
HCP
Integrated
2025-04-10
false

Deep Bonus Episode: Doing Things Right by the Patient: Smarter, Faster, and More Relevant Healthcare Marketing

Podcast
Apr 10, 2025
Optimization
DTC
HCP
2025-02-27
false

The Need for Speed: How Real-Time Data and Optimization Enhance Your Campaigns

Articles
Feb 27, 2025
Audiences
Optimization
DTC
HCP
Integrated
2025-02-13
false

Health Intelligence: A New Era of Healthcare Advertising

White Papers
Feb 13, 2025
Data
Optimization
HCP
2025-02-10
false

The 3 Keys to Unlocking Scalable HCP Engagement

Articles
Feb 10, 2025
Optimization
DTC
HCP
Integrated
2024-10-08
false

How Pharma Marketers are Supercharging Their Integrated Campaigns with Advanced Targeting

Articles
Oct 8, 2024
Optimization
General
2024-09-25
false

3 Ways Creative Management Tools Can Set Your Campaigns Up for Success

Articles
Sep 25, 2024
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